I used an emotional storytelling approach to build empathy and a compelling visual narrative aligned with their mission. This video was created for Caritas Stavanger’s Charity Day event. The aim was to highlight the impact of their community work and inspire new volunteers and supporters.
My Role in This Project
Visual script and narrative concept
Filming of key moments during the event
Full editing (montage, sound, emotional pacing)
Adaptation to horizontal format for institutional use and presentations
Duration optimization to capture attention within the first seconds
Tools Used
CapCut PC
Royalty-free music
Color correction and emotional rhythm enhancement
Clean, purpose-driven transitions
Outcome
The video was published on the Caritas Stavanger website and used in private meetings, institutional presentations, and outreach events. It has played a key role in conveying the heart of the organization, opening doors to new partnerships, donations, and community engagement by clearly showing the human reach of their work in just one minute.